Geri Ruçi

SEO, AEO, GEO Expert in London

Geri Ruçi

I help businesses get leads from Google, Bing and AI search.

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Brands I've helped grow

  • Plum Guide
  • Hilton
  • MyPrivateVillas

Who is Geri Ruçi?

Geri Ruçi is an SEO and GEO expert based in London. He focuses on leads, not vanity metrics: rankings and traffic only matter if they bring in customers. His work centres on authority and PageRank: how a site earns trust from the rest of the web, and how that trust flows through its own pages to the ones that sell. He uses AI where it speeds up the work, but never lets it make the decisions. He has 4+ years of experience in SEO, including work at Plum Guide, Hilton and MyPrivateVillas, and with small and mid-sized businesses and startups across a range of industries.

Find me on LinkedIn, GitHub and X, or email geri.ruci@gmail.com.

Tools I use

  • Google Search Console
  • Bing Webmaster Tools
  • Google Keyword Planner
  • Semrush
  • Screaming Frog
  • Google Analytics 4
  • Google Tag Manager
  • Microsoft Clarity
  • BigQuery
  • Looker Studio
  • Claude Code
  • v0 (Vercel)
  • GitHub
  • VS Code
  • Astro
  • Supabase
  • Cloudflare
  • WordPress
  • Kinsta

What people say

  • “Geri is hard working, diligent and committed to doing a good job. He is hungry to learn and always wanting to understand how to improve and why we are completing a piece of work.”

    Jono ChildHead of Performance Marketing and Data, Plum Guide

What I don't do

  • I don't sell "great content" as the way to rank.
  • I don't use DA or DR.
  • I don't add schema to rank.
  • I don't rely on sitemaps to get pages indexed.
  • I don't blame drops on "bad content" penalties.
  • I don't chase PageSpeed scores.
  • I don't count words or chase "thin content".
  • I don't sell HTML audits.
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I read every note myself and reply by email.

Bring me the SEO problem nobody could solve.

I'll take it on for free. The price is the story: I'll write it up, without your name.